SUSTAINABILITY

THE HWYS CO. · LXXXII

We're a small premium streetwear label — not a fast fashion machine. Limited runs. Print on demand. No deadstock. No graveyards of unsold inventory.

HOW WE PRODUCE

Made when ordered. Every HWYS piece is printed and assembled only after you place the order. No warehouses of pre-made stock. No overproduction. The piece you receive was made for you.

Inks + materials: We work with Printful, who uses water-based DTG inks (no PVC, no phthalates), OEKO-TEX certified blanks, and OneByOne ink technology that uses less water than traditional screen printing.

CARBON FOOTPRINT

Made-to-order production is roughly 30% lower-impact than traditional fast fashion. No mass production cycles, no overseas shipping containers, no destroyed unsold stock.

PACKAGING

Recyclable poly mailers. Minimum-viable inserts. No plastic clamshells, no excess marketing material. Just the piece.

WHAT WE'RE WORKING ON

• Switching to 100% organic cotton blanks for our hero tees by end of 2026
• Compostable mailer trial Q3 2026
• Carbon-offset shipping option at checkout (coming)

RECYCLE WITH US

Worn out your HWYS piece? Send it back. We send it to a textile recycling partner and credit you 20% off your next order. Email hello@thehwysco.com to start.

We're not greenwashing. We're small. We do what we can. We'll keep telling you what we're working on.